Advanced Marketing Analysis

Issued by SUNY Broome Community College

This microcredential equips learners with skills to conduct effective market research and leverage social media for business success. Students apply research design principles, formulate data collection strategies, and employ sampling methods tailored for marketing purposes. They will explore selection and utilization of mobile applications in business contexts and assess impact of social media on branding/marketing. Learners will master analytics tools and digital age marketing strategies.

Type Learning
Level Advanced
Time Months
Cost Paid

Additional Details

Skills

Business
Marketing
Mobile Applications (Mobile Apps)
Social Media Tools
Social Networks

Earning Criteria

The first step is to apply for the Advanced Marketing Analysis microcredential through SUNY Broome Community College.
Earn a C or higher in BUS 238, Marketing Research
Earn a C or higher in Social Media for Professional Use