- Type Learning
- Level Intermediate
- Time Hours
- Cost Paid
CTBC 2022 Executive Education Program
Issued by
Wharton Executive Education
This CTBC Custom program explores Innovation Strategies in New Markets and provides participants with an understanding of how to determine the desirability, feasibility and viability of a product or service in a new market. They have grasped how to use both value creation and value capture strategies, and how discovery-driven and eco-system approaches can be used to produce sustainable competitive advantage.
- Type Learning
- Level Intermediate
- Time Hours
- Cost Paid