Idea MVP Course (PDI)

Issued by USF Office of Corporate Training and Professional Education

The Idea MVP Course is designed to be the practice-centered bridge between innovative ideation and innovation implementation. The program capitalizes on the success of the Stanford School of Design and Steve Blank’s approach to customer discovery using the Business Model Canvas. This program provides a guided, emergent approach to the design and redesigns with customers of innovative products, services, processes, and systems.

Skills

Complete Activities Needed for Customer Discovery
Design a Minimally Viable Product
Identify Customer Value Propositions
Identify Key Customer Segments
Learn Interview Skills for Collecting Empirical Evidence
Present the MVP to Executive Leadership for Investment

Earning Criteria

Complete a business model canvas, attend all sessions, participate in customer interviews, identify customer segments and value propositions, design, and prototype a Minimally Viable Product (MVP), and complete a final presentation.