Fast Track: Digital Marketing

Issued by University of Arizona

With rapid changes in marketing tactics and technology advances, the in-demand skills needed to be a marketing professional are hard to come by. The University of Arizona Student Engagement & Career Development partners with Six Bricks to prepare students and alumni for a career in modern marketing. Six Bricks is a learning platform developed by digital marketing agency LeadMD.

Type Validation
Time Hours
Cost Free

Additional Details

Skills

Earning Criteria

The curriculum has supported and trained many of the world’s largest and fastest growing companies in the best practices of modern marketing with real-world, practical marketing knowledge curated from LeadMD’s best marketers. Earning the Fast Track: Digital Marketing badge signifies that the individual has established knowledge in high-demand areas including content marketing, digital marketing, B2B marketing, email marketing, and Excel for marketing.
The earner has completed online courses in digital marketing basics, content marketing basics, email marketing basics, B2B marketing basics, and Excel for modern marketing. Earners work and progress is reviewed and approved by marketing professionals at the University of Arizona and LeadMD. The earner has applied these techniques and strategies to work on a real-world team marketing challenge for a partner organization and has presented their work to professionals in the marketing field.