Product Management Principles
Issued by
The Chartered Institute of Marketing
This recognises that the badge holder has attended the CIM Product Management Principles course. This course covered the key elements and stages in building a product plan and roadmap, including how to manage your product portfolio, product strategies, the role of customer insight, product development and resource allocation.
Additional DetailsSkills
Earning Criteria
Standards
CIM’s globally recognised training courses cover all professional marketing disciplines, providing attendees with the skills and confidence to improve their organisation's performance and develop career opportunities.