Digital Marketing 101
Issued by
The Chartered Institute of Marketing
This recognises that the badge holder has attended the CIM Digital Marketing 101 course. This course covered how to identify, reach and engage audiences using digital channels, tools and techniques. The course covered the essentials of digital marketing, looking at SEO, PPC, digital display, social media, content marketing, affiliate channels, email marketing and the key principles of measurement.
Additional DetailsSkills
Earning Criteria
Standards
CIM’s globally recognised training courses cover all professional marketing disciplines, providing attendees with the skills and confidence to improve their organisation's performance and develop career opportunities.