Principles of Marketing (BUSI2020)
Issued by
Sophia Learning
Students in this course will explore the essential concepts and strategies of marketing. Students will delve into the value of marketing, target marketing and product strategy, pricing and distribution decisions, and integrated marketing communications. This course uses real-world examples to demonstrate how marketing is used not only in businesses but also in our everyday lives.
- Type Validation
- Level Foundational
- Time Months
- Cost Paid
Skills
Earning Criteria
Endorsements
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American Council on Education
This credential has been successfully evaluated by the American Council on Education for college credit. It is recommended for a total of 3 college credits. For more information about ACE Learning Evaluations, visit www.acenet.edu. -
American Council on Education
3 semester hours in Principles of Marketing in the upper-division undergraduate category