Social Media Advertising
  • Type Learning
  • Level Intermediate
  • Time Days
  • Cost Paid
Additional Details

Social Media Advertising

Issued by SMK - Social Media Knowledge

Earners of this badge can demonstrate all-round knowledge of social media advertising strategy. They have attended SMK's 1-day in-person training course which covers ad products, campaign types and features, conversions, targeting opportunities, sales funnel optimisation, video ads, budgeting, tracking social ad performance, copywriting, AI and ad ideation and content generation.

  • Type Learning
  • Level Intermediate
  • Time Days
  • Cost Paid
Additional Details

Skills

  • Algorithms
  • Analytical Techniques
  • Content Creation
  • Conversion Rate Optimization
  • Copywriting
  • Digital Marketing
  • Meta
  • Return On Investment
  • Social Advertising
  • Social Media
  • Social Media Advertising
  • Systems Of Measurement
  • Video Advertising

Earning Criteria

  • This credential is verified by SMK
  • Earners have attended SMK's Social Media Advertising Masterclass. This is a full-day course conducted in-person.
  • Earners must demonstrate they work within the digital marketing, social media, communications, marketing, public relations spheres. They must also have a foundational understanding of social media advertising upon initial attendance.