- Type Learning
- Level Intermediate
- Time Hours
- Cost Paid
Mini-MBA in Pharmaceutical Management for Herspiegel
Issued by
Rutgers University
Pharmaceutical Management professionals need to maintain excellence in their own expertise as well as understand the role they play in their organization’s overall business. This program provides a framework for understanding the structure & complexity of the Pharmaceutical industry, and includes an overview of the US Healthcare System, review of key regulatory issues, the commercialization process, drug pricing and reimbursement including the design of prescription drug benefit plans and more.
- Type Learning
- Level Intermediate
- Time Hours
- Cost Paid
Skills
- Analytical Approach To Gaining Insights From Secondary Data
- Basic Marketing Principles
- Biotechnology Commercialization Process
- Common Pharmaceutical Interview Techniques
- Constructing A Simple Forecast Model For A Pharmaceutical Asset
- Contracting Principles In The Evolving Healthcare Market
- Creating Strategic Plans And Go-to-market Models
- Describing Customer Types
- Financial Reporting And Analysis
- Fundamentals Of The U.S. Healthcare System
- HEOR And Market Access Communication Tools
- Identifying Common Key Features Of HUBs
- Identifying Roles And Responsibilities Of HCP And Patient Marketers
- Identifying Stakeholders
- Making Critical High-risk Investment Decisions
- Patient Services & Support
- Pharma Buying Process
- Pharmaceutical Market Access
- Pharmaceutical Pricing Strategy
- Pharmaceutical Research & Development
- Qualitative Market Research
- Understanding Market Access Payer Perspective
- Understanding Policies And Legislation In Development
- Understanding Prescription Drug Reimbursement
- Understanding The Affordable Care Act
- Understanding The Key Activities Within Market Access Teams
- Understanding The Value Of R&D Investments
- Valuing Pharma/biotech Assets
Earning Criteria
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Students must complete a timed and comprehensive exam that evaluates their mastery of core business principles and application.
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Learner must successfully complete 35-45 hours of instruction and applied learning which includes but is not limited to: pre-reading, module discussions and relevant exercises.
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Program requires tuition payment.
Standards
The Rutgers Mini-MBA programs, both in-person and online, offer students an opportunity to earn a 3-credit waiver toward a Master's degree at Rutgers Business School. The 3-credit waiver is regarded as graduate level credits to be used toward waiving an elective course.
Upon program completion, the learner will receive a Mini-MBA certificate. The Rutgers Business School Executive Education Mini-MBA is a Micro-Credential, widely acknowledged as a standard designation of advanced learning across all industries and disciplines.