National Retirement Living Awards 2021 - Finalist - Senior Living Mediation Award for Marketing Excellence
Issued by
Property Council of Australia
The Award for Marketing Excellence recognises marketing excellence in a campaign promoting a retirement living community. Excellence in marketing can be demonstrated using printed and/or electronic channels to promote residences, products and/or services within the retirement living industry.
Additional DetailsSkills
Earning Criteria
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Eligible entrants will be projects that have been completed in the previous five years, have been operating for at least one year (12 months) as of 31 December 2020 and have not previously won the Award.
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Demonstrated excellence in the marketing campaign exceeding expectations, meeting objectives, and produced quantifiable results.
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Campaign aligns with the concepts of fairness in marketing ands ales practices in the Code – section B.1 – Marketing and selling homes in the community of the Code.