P&G Business Driver Delivery

Issued by P&G

Earner is able to ensure market success of globally or regionally developed brands and propositions by developing holistic local launch and support plans (including FMOT, advertising, media, communications, etc.) that drive Trial and Penetration.

Type Learning
Level Foundational
Time Weeks
Cost Free

Additional Details

Skills

Assortment
Availability
Brand Penetration
Brand Prominence
Business Drivers Delivery
Growing Penetration
Inclusion
Reach

Earning Criteria

Learn via a series of self led videos
Apply the concepts to the business by completing a workbook focused on business application around the areas of reach & inclusion, relevant & distinct, consistency, easy to process & cue to purchase, presence, prominence, relevance of assortments. The application is finally reviewed and approved by the direct manager.