Personal Brand Development - Associate Ormond College

Issued by Ormond College

The earner of this badge has demonstrated an understanding of how to apply brand archetypes and brand purpose methodology in developing a personal brand. The earner can adapt these methods in social media communication to ensure authentic communication across multiple platforms including Facebook, Twitter, Instagram and LinkedIn. They have demonstrated the ability to apply platform-appropriate short and long-form content.

Type Experience
Level Foundational
Time Hours
Cost Free

Skills

Content Development
Online Communication Tools
Personal Branding
Social Media Literacy

Earning Criteria

Participate in 8 hours of interactive workshops of brand theory and practical implementation, and present a personal brand executed across multiple social media platforms.