Value Creation Practitioner
Issued by
Northeastern University
Earners of this badge have identified key insights that define an initiative's unmet need and approach. They have an initial Needs, Approach, Benefits, and Competition (NABC) Value Proposition that includes a quantified and important unmet customer and market need, a compelling approach for the solution and business model, the benefits per costs of the approach, and why that solution is superior to the competition and alternatives.
Earning Criteria
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Completed all requirements for the program, including presenting at three Value Creation Forums (live-virtual or in-person)
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Utilized the NABC Framework at the Value Creation Forums and skillfully answered all four NABC questions
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Provided positive, helpful feedback during the Value Creation Forums, highlighting improvements from the perspectives of the end-user and investor
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Integrated the NABC Framework problem-solving approach into their organization's ongoing activities during Value Creation Forums, project reviews, and staff meetings