Global Strategic Planning
Recipients of the Global Strategic Planning badge improve their analytical, leadership, communication skills by running a fictious drone-manufacturing company and competing with their classmates. They prepared individual reports and group presentations to assess their company's strategic, financial, marketing, and CSR strategies. This is a Level 3 badge.
● Collaborate with teammates/co-managers in the Glo-Bus simulation to apply marketing, HR and financial strategies and strengthen their company’s competitive position in the global marketplace. ● Apply competitor analysis models to predict the competitive moves of rivals, segment an industry into its markets to assess the relative attractiveness of different segments.
● Communicate concisely and persuasively both orally and in writing (as tested via peer-assessment and in the glo-bus assignments) ● Earn at least a B on the Glo-Bus Business Simulation + Glo-bus Individual paper (40% of the final grade).