- Type Certification
- Level Advanced
- Time Weeks
- Cost Paid
ABM Mastery Designation
Issued by
Knowledgence ABM Graduate School
This badge acknowledges the completion of the Knowledgence ABM Graduate School™ for the ABM MASTERY level of advanced learning and practical hands-on skills in Account-based Marketing.
- Type Certification
- Level Advanced
- Time Weeks
- Cost Paid
Skills
Earning Criteria
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Candidates must have already earned both a foundational ABM Certification (for example: MomentumITSMA, Demandbase, 6Sense, Rollworks), and the Knowledgence ABM Expert designation in advance of earning this Mastery designation.
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Candidates must complete one additional required course, and four more elective courses beyond the ABM Expert designation, resulting in a total of 13 courses to earn both ABM Expert and ABM Mastery.
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Candidate must have a minimum of 12 months of ABM Practitioner experience working with 2+ accounts or clusters of accounts.
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Actively working as an ABM Practitioner with direct client interaction and engagement in planning and execution of an annual ABM plan.