Certified Digital Persuasion Analyst (CDPA™)
Issued by
HFI Training
The earner of this badge has participated in a 1 week expert led training program and cleared a rigorous exam demonstrating mastery in the art of motivating users to engage and convert using persuasion engineering strategies, fulfilling corporate goals using persuasive design, conduct Persuasion Emotion Trust (PET) research to unfold emotional schemas and applying PET framework in customer journeys.
- Type Certification
- Level Advanced
- Cost Paid
Skills
Earning Criteria
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Pass the certification exam of multiple-choice questions with a score of 70% or higher as well as passing essay questions regarding the application of persuasion, emotion and trust principles in design.