1254 - Customer-based pricing

1254 - Customer-based pricing

Issued by GAIn® - The Global AI network

In this badge, you learn what the added value is of Data Driven Pricing to ‘regular pricing’. After following this training, you know what kind of data sources can be used in which situations and how these can be used to calculate the price elasticity. Lastly, you learn what strategies there are to translate the data driven price elasticity to setting the price.

Skills

Earning Criteria

  • Value of Data Driven Pricing – Know what the strengths and weaknesses are of data driven pricing compared to ‘regular pricing’
  • Basic Concepts Pricing – Know key concepts of pricing so that you can communicate with other pricing experts successfully
  • Calculate Price Elasticity – Learn what data sources can be used and what their advantages and disadvantages are
  • Strategy for Pricing – Being able to set the price based on the calculated price elasticity in a data driven manner
  • Pricing Usecase – Design a successful pricing usecase for your own company
  • Exam