Effie Fundamentals Certification

Issued by Effie

Effie’s most progressive education program leads marketers through a case-based online learning experience designed to sharpen skills and activate knowledge. This is a five-pillar program from Effie's library of the most effective marketing from around the world. Through this program, users will learn about the core practices of marketing effectiveness, setting them up to drive meaningful growth in their organizations.

Type Certification
Level Foundational
Time Hours
Cost Paid

Additional Details

Skills

Advertising
Brief Writing
Campaign Advertising
Campaign Analytics
Campaign Briefs
Case Analysis
Case-Based Teaching
Marketing
Marketing Analysis
Marketing Effectiveness
Marketing Insights
Marketing Strategies
Measurable Business Results

Earning Criteria

Complete this 5 module training based on the Effie Framework for Marketing Effectiveness and gain an understanding of the core practices behind successful marketing efforts.