- Type Learning
- Level Foundational
- Time Hours
- Cost Paid
Marketing Plan Essentials for Small Business Entrepreneurs
Issued by
CQUniversity
Earners have an understanding of the key components of a marketing plan and how to construct one to assist businesses to move into the growth stage of the business life cycle. Earners understand the marketing mix (4Ps), know how to construct a customer persona to determine the appropriate mix for business expansion and can use market research to make informed decisions.
- Type Learning
- Level Foundational
- Time Hours
- Cost Paid
Skills
Earning Criteria
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Completion of 2 hours of self-paced learning.
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Complete reflective activities, a case study and achieve a score of over 90% in an online quiz.
Standards
The Sustainable Development Goals (SDGs) are strategies that improve health and education, reduce inequality, and spur economic growth.
ASIC assists small businesses by regulating all companies, financial markets and providers of financial services and consumer credit in Australia and manage the registration of business names.