Online Certificate on Green (Sustainable) Marketing
The Online Certificate on Green (Sustainable) Marketing provides an overview of key issues and challenges involved in green marketing. It is designed to provide you with the necessary skills to implement a successful marketing strategy according to the latest sustainability frameworks and standards. The course will also help you identify and combat greenwashing through real case examples from a variety of sectors.
- Type Validation
- Level Foundational
- Time Days
- Cost Paid
Skills
- Branding Strategies
- ESG Communication Strategies
- Green Branding
- Green Marketing
- Greenwashing
- Marketing
- Marketing Strategies
- Sustainable Branding
- Sustainable Positioning
- Sustainable Strategies
Earning Criteria
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🔹Module 1: Green Marketing Foundations, 🔹Module 2: Sustainable & Green Branding Strategies, 🔹Module 3: Guidelines and Legislation, 🔹Module 4: How to Avoid Greenwashing,🔹 Module 5: Communicating sustainability with impact
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What you get from the course: ✔️Comprehensive introduction and practical knowledge on Sustainable (Green) Marketing and Strategies, ✔️Case studies, examples and videos, ✔️Sustainable (Green) Marketing Certification by CSE
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Final assignment : a) one Final Quiz with 10 questions that cover all the modules discussed (pass score 70%). b) 1 final question (aprox. 150 words per question). Assignment assessment criteria:- Practical approach should be evident (50 % weight)- Provision of in depth analysis and qualitative arguments (50% weight).