Core Concepts of SEM

Issued by American Association of Collegiate Registrars and Admissions Officers

Earners of the AACRAO Core Concepts of Strategic Enrollment Management (SEM) badge have developed a fundamental understanding of a SEM framework, and how it is used by enrollment managers as guidance for decisions about the institution’s enrollment future. Earners can apply concepts that support student success from recruitment and marketing to degree award and goal attainment.

Type Learning
Level Foundational
Time Hours
Cost Paid

Skills

Enrollment Management
Higher Education Administration
Higher Education Enrollment Planning
SEM
Strategic Enrollment Management

Earning Criteria

Earners of the badge completed all the modules in the self-paced course. The modules include understanding and using data, scope of control and influence, creating a seamless educational experience, and driving equity through SEM, among others.
Pass the final assessment based on the modules in the AACRAO Core Concepts of SEM course with 70% or higher.