Revenue Strategy
Issued by
Ad Tech Accelerator
The Revenue Strategy badge signifies advanced expertise in optimizing financial returns and expanding revenue streams in ad ops. It demonstrates proficiency in collaborating with partners, staying current with industry trends, and applying best practices in media spend and budget allocation. It also highlights skills in managing DSP controls (content selection, brand safety, audience targeting, and data integration) and leveraging data for new revenue opportunities and performance measurement.
- Type Validation
- Level Foundational
- Time Hours
- Cost Paid
Earning Criteria
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Candidates must complete a 3-hour workshop and demonstrate mastery of key concepts through an exam. These criteria ensure that recipients have the essential skills and knowledge to be recognized as proficient in the badge's area of expertise.