The Brand Mastery Foundations Program provides the core strategies, tools, and frameworks to enable employees to champion the Zurich brand and be better equipped to positively impact relevant global customer KPIs and drive customer loyalty. This will be achieved through a clear understanding of the Zurich Brand Purpose, working knowledge of the Brand visual identity and Brand tone of voice, as well as appreciation for the breadth of touchpoints that are impacted by the Zurich brand.

• Level Foundational