This credential earner is able to: explain the IBM Sales Plays and the importance of the new sales play approach; understand how to utilize the sales plays to win deals based on real-world IBM Americas Partner examples; enhance sales team activities via knowledge, prospecting materials, and engagement assets; learn to “play offense" and document the 'traps to avoid' and the 'traps to set' against competition; and utilize the sales plays to efficiently progress and close deals.

• Type Learning
• Level Foundational
• Time Hours
• Cost Free