This badge was issued to Aileen Caskie on 28 Feb 2024.

Partnership Marketing Additional Details

Partnership Marketing

Issued by The Chartered Institute of Marketing

This recognises that the badge holder has attended the CIM Partnership Marketing course. This course covered how to identify, create and manage different types of marketing partnerships, including how to develop a partnership marketing plan, how to manage ongoing challenges such as goal conflict and how to review and assess the effectiveness of a marketing partnership.

Additional Details

Skills

  • Brand partnerships
  • Brand Reputation
  • Channel Marketing
  • Partnership strategy
  • Performance Measurement

Earning Criteria

Standards

CIM Training Courses
CIM’s globally recognised training courses cover all professional marketing disciplines, providing attendees with the skills and confidence to improve their organisation's performance and develop career opportunities.