- Type Learning
- Level Advanced
- Time Months
- Cost Free
Marist Crisis Communication Course
Issued by
Marist College
Marist College's Crisis Communication course delves into the pre-crisis, crisis response, and post-crisis phases of the crisis life cycle. Students learn proactive crisis mitigation through issues- and risk-management and develop understanding of effective crisis leadership and how to build and train crisis management teams. Students demonstrate proficiency in creating a crisis management plan, conducting a press conference and spokesperson media training, and learn how to rebuild public trust.
- Type Learning
- Level Advanced
- Time Months
- Cost Free
Earning Criteria
-
Marist students who earned this badge achieved a grade of A or B in COM 318L-Crisis Communication. They completed threat assessment and Crisis Management Team (CMT) building/training activities; formed CMTs; developed message maps for spokesperson media training and statement development; conducted a crisis press conference, delivering their statements and responding to reporters' questions; and developed a Crisis Management Plan.