Driving Product Led Growth

Issued by Section

Individuals who completed the Driving Product Led Growth workshop will have the knowledge and tools required to instill a product-led growth mindset throughout their organization, a toolkit of tactics to drive growth and deliver value to customers faster, and the ability to build viral loops into their products to encourage repeat use.

Type Learning
Time Hours
Cost Paid

Additional Details

Skills

Critical Thinking
Enterprise Analysis
Process Evaluation
Product Management
Strategic Planning
Strategy
Value Creation

Earning Criteria

Attended the 2-hour workshop led by Wes Bush, author of Product-Led Growth.
Learned the Straight-Line Onboarding framework and applied it in a small-group case study.
Completed the Section Driving Product Led Growth Workshop project: identify and prioritize the mission-critical steps of their companies’ product onboarding experiences; propose go-forward recommendations to enhance their firm’s straight-line onboarding process; and become more product-led.